I had met Asimo from Honda while visiting Honda’s Headquarters in Tokyo, Japan several years ago. While the primary purpose of my visit to Honda was to explore how Asimo behaved and worked, I developed a side interest in the “segway-like” vehicle being used throughout the building — the forerunnerRead More →
This is not a secret. Most multinational corporations already know that they should be diversified across a number of markets, not just the United States. They do so by localizing their products, or services, to a variety of foreign markets. This approach seems to be ignored not only by smallRead More →
We have all heard about the concept known as the Minimally Viable Product, or “MVP.” Such a product is one which is not feature-rich and has the very least functionality necessary to achieve its purpose or fulfill its purported need. So-called “MVP”s can be useful for a number of reasons.Read More →
A business owner in charge of a number of very successful ice cream shops remarked that he was NOT in the business of selling ice cream; he was in the business of selling a good time. This entrepreneur clearly understood that extraordinary packaging, in the form of his customers’ experience,Read More →
While brainstorming new ideas and concepts to fill some of my free time with, I couldn’t help but think of the benefits behind leveraging existing products and materials in developing and creating brand new products. Charlie Munger, of Berkshire Hathaway fame, described throughout many of his notes the valuable potentialRead More →
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